Why do you need a sales manager certificate?
Sales are one of the largest sectors of the global economy. Retail and wholesale. B2B and B2C. Trade in the services and the goods. And every year this market is growing more and more convincingly.
A sales manager is one of the few professions where hard skills and soft skills should be present in equal measure. A salesman can learn scripts and algorithms, and know everything about the company and the product, but if something goes wrong in a conversation with a client, without creativity and the ability to gently induce a purchase there will be no result.
As is to be expected, in recent years, this already popular profession has been enriched by housewives who have decided to return to their careers, professionals in other jobs who have decided to change their career paths, and young managers. The applicants who entered the field of sales accidentally, out of despair, on the principle of “challenging themselves” have not disappeared either.
Unfortunately, depressing statistics suggest that half of these “recruits” will not even be able to survive in a new place for a trial period. Traditionally, the profession has a lot of “burned out” specialists who overestimated their strength or underestimated the working conditions in the field of active sales.
In fact, it turns out that employees involved in sales have a simple lack of professional knowledge. Most specialists working in sales do not have specialized education, so a diploma is of secondary importance in the field. The main thing is knowledge and skills, practical experience, and recommendations from colleagues.
Despite the fact that there is no unified professional standard for sales managers in the world - there are only many narrowly focused, industry-specific standards - the most successful members of the profession know exactly that their success is the result of strict adherence to rules and standards.
The certificate is more of an addition, but not the main factor. However, statistics show that by getting a sales manager certificate you significantly improve your professional status in the eyes of the employer. A certificate helps companies properly assess the level of knowledge and skills of the candidate, in order to hire only those who are able to solve problems and achieve the set goal.
Fortunately, by obtaining certification you can prove that you possess:
- Negotiating skills;
- Networking skills;
- Persuasive skills;
- Teamwork skills;
- Customer orientation;
- Self-control and self-organization;
- Emotional intelligence (empathy);
- Ethics in relation to former employers, colleagues, and clients;
- Stress-resistance;
- Desire for self-improvement.
So, what are you waiting for? Start the test now!
